Thursday, January 29, 2015

Commitment Begins With The Coach

Rory Sutter - A Commitment To Coaching Excellence
Completed more than 200 hours of professional Coach Training and personal Coaching from Erickson College on December 12, 2004.

Invited by North American leader Peak Potentials Training to Coach more than 700 participants in the Life Directions Seminar held in Vancouver in February 2006.

Achieved Professional Trainer Certification March 9, 2006.

Graduated from Coach University January 2007. Coach U is the leading global provider of coach training programs recognized by the International Coaching Federation.


The quotation by Winnie Hill exemplifies Rory’s passion for coaching, “Once you do something you love, you never have to work again.”
As a Coach, Rory brings all of his strengths, talents and abilities to the coaching relationship. He is known for his superior coaching skills, laser focus, attentative communication and an unwavering commitment to the best interests of his clients.

In his life Rory has founded several successful businesses in diverse industries and managed multiple offices for national conglomerates. He has served in a senior management capacity with one of Canada’s most successful real estate developers and worked for more than seven years with Colliers International, the leading commercial real estate investment firm in the world. He has broad life experience relevant to all facets of the coaching experience.

Rory is a perpetual student of business and a master strategist who understands the demands and complexities of today’s corporate environment. In addition, he has led major sales and marketing initiatives throughout North America and Asia and has a natural and dynamic gifting for sales, marketing and promotion.

His rich corporate experience and work with prominent industry leaders, combined with his love of business, has given him the gift of understanding different business models and relating to the unique needs of BUSINESS LEADERS, CEO’s and ENTREPRENEURS.
Through the years Rory’s greatest passion has always been in the field of motivation, self-improvement, goal development and human potential and he graduated as a NLP Practitioner, which is the study of language, belief systems and thought processes for peak performance, that was popularized by Tony Robbins.

Rory has an insatiable appetite for learning and is constantly seeking out the best tools and most effective strategies for rapid change and improvement.

Another side of Rory has been his passion for adventure, sports and the ocean. This included sailing, racing catamarans, windsurfing, parachuting, bungi jumping, scuba diving, Karate, tennis, running, mountain biking and hiking. Unfortunately, these were areas of his life that become unknowingly squeezed out as business and work life took precedence in later years.

In 1994, Rory realized that something significant was missing and although he had achieved success and recognition from his peers, he had unknowingly suppressed other important parts of his life that he truly valued, such as balance, happiness, challenge, freedom and adventure.

In his business he observed that many of his associates were very rich and successful on the outside, yet they had become prisoners of their position in life and unhappy on the inside; always wanting more, never being satisfied, and holding on tightly to all they had accumulated.

This led to a paradigm shift in his thinking, which raised many questions about what was truly important in life? What did he want? What did he love to do? How might he get it? How did he stop himself? What made his heart sing? What were the dreams of his youth he had forgotten?

He realized that his life was passing him by and he had lost perspective. He was unfulfilled in his work and living more in the future and missing the present. So he quit his job, put all of his belongings in storage, and pursued a lifelong dream to travel around the world.

During his journey he met his wife in Mexico and moved to France where he lived and studied French in Paris, recharged in the South, raced catamarans off the coast of Tunisia, visited his Grandfather’s village in Switzerland, mountain biked through the Austrian Alps and voyaged to several other countries including Australia.

Through the years Rory’s greatest passion has always been in the field of motivation, self-improvement, goal development and human potential and engineering. He graduated as a NLP Practitioner, which is the study of language, belief systems and thought processes for peak performance that was popularized by Tony Robbins. He has had a lifelong passion for studying, including from his personal library of more than 540 books.

He also knows what it is to struggle and deal with major life change when he was in a bad car accident that left him home for close to two years, unable to read or pursue the sports that he loved. In addition, through his own determination he took personal responsibility for his health and recovered from an “incurable illness” through a special dietary regime that he discovered and maintains to this day.

Most significantly, Rory has designed his own life around an important coaching principle, to do what he loves to do, as opposed to living to work, or measuring his success purely by wealth, assets and recognition.

Many people experience a struggle between the heart and the head, and very often people settle for what Rory calls either/or thinking and the “good enough syndrome". Often people choose money or security over happiness, family, freedom, or the pursuit of their dreams.

In life, Rory has achieved a level of financial security and has recognized that the “comfort zones” can be an equally dangerous place if you are resting there alone. He clearly is an individual who “walks the talk” in his own life and he is an inspiration to all whom he touches.

Before his death Michael Landon wrote the following:

“Somebody should tell us, right at the start of our lives, that we are dying. Then we might live life to the limit, every minute of every day. Do it! I say. Whatever you want to do, do it now! There are only so many tomorrows.”Rory helps his clients to achieve the things that matter most to them and supports them to realize their highest potential and to let their light shine. He encourages them to play a bigger game, in all areas of their lives, and to enjoy the journey and not just waste it waiting for a destination in the future that always out distances us.

One of his favourite quotations is from Marianne Williamson,

“Our deepest fear is NOT that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, who am I to be brilliant, gorgeous, talented, and fabulous? Actually, who are you not to be? You are a child of God. Your playing small doesn’t serve the world. There’s nothing enlightened about shrinking so that other people wont feel insecure around you. We are all meant to shine, as children do. We are born to make manifest the glory of God that is within us. It’s not just in some of us, it’s in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.”